Salesforce has officially acquired chart maker Tableau, a leading data visualization and management company, for $1.9 billion cash dollars. The news, first reported in September, is the latest step in Salesforce’s continued efforts to bolster its data management offerings. This acquisition aligns seamlessly with Salesforce’s track record of moving early and strategically. It complements their growing service offerings and hones their competitive corner to growing markets.
Salesforce is seriously thinking about buying Informatica this very minute. Informatica has a total market cap (stock value times shares outstanding) of roughly $7.1 billion. News of this possible acquisition was first reported in April 2024, showing just how eager Salesforce is to grow its data management capabilities even further. Rumors regarding Informatica sent shares of both companies tumbling. This drop is indicative of investors’ concerns about the potential impacts of the merger.
Steve Fisher, general manager at Salesforce, said in a blog post that the acquisition of Own Company would be beneficial for customers, including,
“Data security has never been more critical, and Own’s proven expertise and products will enhance our ability to offer robust data protection and management solutions to our customers.”
Data security is more vital than ever in today’s technology-driven world. Own Company shines as a powerful asset in Salesforce’s long-term quest for truly connected, complete data.
Salesforce.com makes the strategic acquisitions that augments product excellence and innovation, which has established the company’s reputation. The purchase of Own Company will turbocharge a handful of Salesforce products. This includes the new Agentforce, Data Cloud, Tableau, MuleSoft—and Customer 360. Marc Benioff, CEO of Salesforce, underscored this possible synergy to great effect, saying,
“Together, we’ll supercharge Agentforce, Data Cloud, Tableau, MuleSoft, and Customer 360, enabling autonomous agents to act with intelligence, context, and confidence across every enterprise.”
This acquisition significantly enhances Salesforce’s ability to empower customers with breakthrough AI-powered solutions. Today, they’re able to more thoroughly address the expanding enterprise demand for sophisticated data management capabilities.
Salesforce approaches the fast-paced dynamics of technology with a keen eye towards opportunity. The firm has strict focus on acquiring companies that deliver closely aligned technologies and capabilities. Bringing our company’s product and engineering talent into Salesforce’s deep portfolio will be a major win for customers. They’ll benefit from greater data security and streamlined administration resources.
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