Deck, a hyperlocally-focused, fast-growing startup that just raised a $4 million Series A round makes the cut. Infinity Ventures led this round, bringing Deck’s total raise to $16.5 million since its launch in January 2024. This funding strengthens Deck’s competitive position in the emerging data access space. The company wants to be “the Plaid for the wider internet.” The company’s long-term vision is to simplify the process by which developers can access their users’ data without the burdens of manual labor.
Yves-Gabriel Leboeuf and Frederick Lavoie, founders of Flinks—which is frequently referred to as the “Plaid for Canada”—founded Deck. The company’s innovation has always been at the core, and that is evidenced by their proprietary technologies. These tools can be used to bypass the technical barriers to data access, and do so without being flagged as bots or crawlers. Deck’s AI agents impersonate real users to log in and pull out critical data quickly and consistently. This powerful capability unlocks solutions at incredible scale that better serve the growing needs of developers all over the world.
A New Era for Developers
Deck’s meteoric growth has developers clamoring to integrate Deck into their applications to gain access to important user data. In recent months, the number of developers utilizing Deck’s platform has surged, indicating a strong demand for efficient data access solutions.
Leboeuf explains that companies use Deck to cut through the noise and simplify their access to user data. This tool solves the problems that come up when APIs are missing, incomplete, costly, or inconsistent. Deck’s platform empowers developers to create features such as accounting systems, Know Your Customer (KYC) processes, and automated reporting in mere minutes instead of the typical months of effort.
Additionally, Deck is governed by a dual consent model, meaning explicit approval must be received from both end users and clients before Deck can access any data. Such an approach can help ensure regulatory compliance while building trust among developers and their end users. Our context is unique, and Leboeuf explained that we are in a two consent environment. We require end-user consent and Deck’s client consent to use the data.
Bridging the Data Divide
From the beginning, our founders recognized a significant need for easy access to data. That’s the void they sought to fill with Deck’s outside-the-box approach. Lavoie noted, “The pattern was clear: data access was fragmented, fragile, and failing — and not just in banking. It was everywhere.” This understanding has motivated Deck to develop a strong infrastructure, one that allows the collection of detailed data to occur with little disruption.
Through Deck, more than 100,000 utility providers have connected to their assets. This milestone covers all of North America, Europe, and at least 40 countries across Asia. This vast ecosystem gives developers access to essential resources that have historically been challenging to connect to.
Leboeuf emphasized the platform’s versatility: “Just like Plaid gave developers an easy, secure way to access bank account data with user permission, Deck does the same for the 95% of platforms that don’t offer APIs such as utility portals, e-commerce backends, payroll systems, and government services.” Deck revolutionizes developer collaboration by putting the right tools in hands that matter most. It supports them to create better user experiences by providing predictable access to data.
A Comprehensive Solution
Deck’s infrastructure solves a number of challenges that developers encounter when working with data. The platform extends standard API functions like authentication, data normalization, rate limiting and consent management into a single productized solution. This all-encompassing approach with motivation at its core provides users with what they need to worry less about the technical hurdles and focus on building their applications.
Lavoie pointed out the importance of addressing security concerns prevalent in various sectors: “While we see a lot of antibot technologies in sectors like telcos or HR, where there is a lot of fraud from identity theft, lots of other data verticals have limited to no antibot technologies.” Deck’s dedication to security shines through its thoughtful design, which keeps user data secure without sacrificing easy access.
These can be confusing, intimidating, and even overwhelming hurdles to data access. They’ve taken these relatively straightforward pieces and put them together into a comprehensive platform that increases scale and efficiency, improving speed and reliability. Leboeuf added that they went after the complicated under-the-hood pieces such as authentication, data normalization, rate limiting, consent management, antibot protection. As such, they alchemized these complexities into an intuitive, productized platform.
Looking Ahead
Input Deck now has 30 employees and a rapidly growing client base. This leaves the company with ample room to grow over the next few years. This startup’s groundbreaking offerings will soon transform how developers work with user data on all platforms.
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