TechCrunch All Stage Week is coming to Boston from July 13 through July 19. Brands have an incredible opportunity to increase their profile by sponsoring or hosting Side Events during this exciting week! By participating in these events, organizations can build relationships and engage with the strong startup community in Boston. Registration for the events is 100% free, but they must be in-person.
Side Events offer a unique platform for brands to showcase their identity and extend their influence beyond the main event. With so many different formats allowed, hosts have the flexibility to shape their experience however they want and however will work best. Think beyond panels and keynotes – think networking mixers, action-oriented workshops, early morning runs, fireside chats and cocktail hours. This flexibility in event type means there’s lots of room to get creative and engaging when it comes to reaching your target audience.
Requirements for Hosting
If you’d like your Side Event to be successful, there are important things that organizers need to know. Implementation, implementation, implementation First and foremost, these events need to take place in Boston. These events should occur sometime between July 13 and July 19. On July 15, events can be scheduled after 5 p.m. ET, so that’s another chance to add an evening celebration to the mix.
All Side Events are open to attendees ages 18+. If alcohol is provided, ticket sales are restricted to those 21 years old and older. This protects the health, safety, and dignity of all participants.
Benefits of Hosting a Side Event
Organizing a Side Event provides numerous advantages for brands aspiring to make a meaningful impact during TechCrunch All Stage Week. When companies make the decision to sponsor a conference, they are intentionally broadening their networks. This gives them an opportunity to network with industry professionals and startup lovers.
The awareness achieved through processes like these is important. Every Side Event will be prominently displayed on the official agenda, the Side Events page and in the TechCrunch mobile app. This exposure ensures that all attendees are in the know about the myriad of unique networking opportunities that exist throughout the week.
Additionally, having a Side Event gives brands the opportunity to shape their own narrative. What themes or discussions will be highlighted during the event largely comes down to the host’s choice. This independence creates a unique environment that puts the attendees in direct contact with the brand in an exciting way.
Connecting with Boston’s Startup Community
Being a Host Partner increases your organization’s profile and visibility. It affords you the opportunity to schmooze right up with Boston’s diverse, ambitious, and zealous startup scene. This kind of interaction helps build camaraderie among the participants and creates a network among the tech ecosystem that fosters further collaboration and innovation.
Side Events carry forward the vibe created on the main conference floor. They offer unique venues to facilitate stimulating conversations and great connections. In that way, the relationships formed during TechCrunch All Stage Week flourish long after the event itself has wrapped up.
Leave a Reply