Meta is exploring new features for Threads, including the ability to add music to posts, according to reports. The feature, which users can already enjoy on Instagram and Facebook, remains in the prototype stage. First spotted by reverse engineer Alessandro Paluzzi, this potential update has not yet been made available for public testing. Meta confirmed to TechCrunch that they are internally prototyping this exciting addition.
Aisha Malik, a consumer news reporter at TechCrunch, has been at the forefront of reporting these developments. Malik joined TechCrunch in 2021 after serving as a telecom reporter at MobileSyrup. She holds an honours bachelor's degree from the University of Toronto and a master's degree in journalism from Western University, bringing a wealth of knowledge and expertise to her role.
As Threads positions itself as a competitor to X, formerly known as Twitter, the potential introduction of music to posts could be a strategic move to enhance user engagement and differentiate it from its rivals. Alongside this feature, TechCrunch also reported that Threads is internally prototyping options for setting a display name and adding a cover image to profiles, further expanding customization possibilities for users.
Meta's decision to prototype these features internally indicates a cautious approach before any public release. The timeline for when or if these features will be available to all users remains uncertain. However, the addition of music to Threads posts could significantly enhance user interaction and content creativity.
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