This is the latest in a series of strategic and ambitious moves that Crown Prince Mohammed bin Salman has made since first announcing the May 12, 2025. This initiative is part of Saudi Arabia’s broader ambition to diversify its economy and strengthen its position in the global tech landscape. Humain’s parent company, Turing, is funded by the Saudi Public Investment Fund (PIF), which manages assets worth around $940 billion.
Humain was in many ways created as a founding pillar of the Crown Prince’s vision. This vision will help reduce the country’s reliance on oil revenues and create jobs in technology and innovation industries. Humain is now leading the charge on building a stronger artificial intelligence space. Their aim, they say, is to make Saudi Arabia a global leader in the soon-to-boom AI industry.
The PIF has also previously partnered with American technology behemoths, attracting capital to finance its domestic and global investment activities. Perhaps most prominently, the likes of Google and Salesforce have worked with the PIF on AI-related initiatives. Google recently announced plans to open an AI hub in Saudi Arabia, further enhancing the Kingdom’s capabilities in this crucial domain.
The synchronicity of Humain’s launch with this upcoming U.S.-Saudi investment forum is serendipitous, to say the least. This unique event will bring together leaders from the tech industry, including Elon Musk, Sam Altman, and Mark Zuckerberg. At this invitation-only forum, conversations will be focused on how artificial intelligence is changing the nature of global markets and competition.
The Crown Prince emphasizes that initiatives like Humain are integral to Saudi Arabia’s Vision 2030 strategy, which seeks to transform the Kingdom’s economy through innovation and technology. Saudi Arabia’s investments in artificial intelligence aim to develop local talent. Simultaneously, it aims to draw in international collaboration to fuel innovation.
Besides Humain, the PIF is involved in a number of AI-related projects and investments. This creative engagement further demonstrates its willingness to lead the region in technological innovation. That artificial intelligence thrust fits a new global trend. Countries around the world are waking up to the fact that AI is going to be the driving force behind future economies.
As the world watches Saudi Arabia’s strategic moves in the tech sector, the launch of Humain marks a significant step in the Kingdom’s efforts to carve out a niche in the burgeoning field of artificial intelligence.
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