Spotify recently revealed another major expansion of its AI DJ feature, now giving premium subscribers the option to use voice commands. This new development builds on the wildly successful global release of the AI DJ feature in August 2023. Plus, users have already been taking advantage of it in droves!
Ivan Mehta, a technology journalist originally from India, covers the intersection of emerging technologies and millions of consumers for TechCrunch. Ivan’s slate of experience includes stops at the Huffington Post, The Next Web, and other renowned publications. He draws from that deep well of expertise and perspective in his coverage of industry-changing innovations, particularly in the tech space.
The newest update to Spotify’s AI DJ lets listeners engage with the feature through voice commands. This feature is designed to enhance user discovery and create an easier listening experience. At the moment, the new voice command support is only available in English. Spotify has promised to roll this feature out further down the line.
Along with their English voice command feature, Spotify has launched AI DJ that caters to Spanish-speaking users. This initiative is an important step in Spotify’s efforts to improve accessibility and inclusivity for its diverse user base across dozens of markets.
This AI DJ feature is currently being introduced in more than 60 markets for Spotify’s paid premium subscribers. This targeted growth will not only help them connect with a more diverse audience, but it’ll allow them to better serve the interests of various linguistic demographics. Spotify wants to increase its competitive advantage in the rapidly evolving music streaming landscape. It achieves this by including voice commands into the navigation experience and multi-language support.
Ivan continues to monitor the developments surrounding Spotify’s AI DJ feature, analyzing its potential impact on user experience and engagement. As companies increasingly integrate AI technologies into their services, Spotify’s efforts may set a precedent for other platforms in the industry.
Leave a Reply