Miracly launches AI marketing platform after €1.8 million pre-seed round
The startup has offices in Sweden and Singapore and says its tools help businesses track and improve their presence in AI-generated search answers.
Miracly has launched its AI marketing platform following the announcement of €1.8 million in pre-seed funding. Beenext Ventures and Lotus led the round, alongside a Swedish family office. The platform was developed by The Wild Ventures, which is also behind Scandinavian home decor brand Wild Palace.
Existing investors also participated, including Creandum founder Stefan Lindeberg, Deel founder and CEO Alex Bouaziz, Thomas Ekman, Lassie founder and CEO Hedda Baverud Olsson, and Pophouse partner Parham Benisi.
The company says its software brings together generative engine optimisation (GEO), analytics and automated marketing tasks, helping businesses assess how AI systems present their brands and act on potential improvements. Co-founder Bjorn Bergstrom said customer demand had prompted Miracly to expand beyond its initial focus on GEO analytics and AI-generated content.
Its Mira agent offers recommendations covering GEO, social media, public relations and performance marketing, while Miracly Goals lets teams coordinate objectives and track the contribution of marketing activities. A separate revenue recovery agent is designed to find sales opportunities in customer support exchanges and social messages, then take steps to convert them into customers.
Miracly says users can set instructions covering regulatory compliance, branding and tone of voice. It also says it gained customers before the public launch without marketing expenditure, including Dreams, Acclime, Pixi Beauty, Andy Okay and Duellix. Its customers are spread across Europe, North America and Asia.
